Messaging & Positioning
Whitespace opportunity analysis, synthetic HCP panel creation, message evaluation and optimization. Best for: commercial teams preparing for launch.
Getting Started
The Opposite of Onboarding as Tax
From first login to first intelligence output in 30 days. Every input immediately compounds into your knowledge graph.
Weeks 1-2
Stage One: Onboarding Your Molecule
Four steps, each compounding value into the knowledge graph
Step 1
Molecule Profile
INN, brand name, lifecycle stage, indications, label data, key competitors. System immediately starts building competitive context.
Step 2
Strategic Context
Specialists by indication, 'How to Win,' 'Where to Play,' brand plans. Intelligence substrate begins forming around your strategic intent.
Step 3
Knowledge Base
Brand plans, CI reports, sales data, market research — PDFs and docs, tagged by type. Every document feeds the knowledge graph.
Step 4
Ground Truth Generation
System synthesizes all inputs into baseline knowledge graph. Your first intelligence output: a comprehensive molecule landscape.
Weeks 3-6
Stage Two: First Project
Choose your first module based on your most pressing decision
Synthetic Audiences
Virtual focus groups, payer advisory boards, concept evaluation. Best for: teams needing rapid market intelligence without 12-week research cycles.
Competitive Intelligence
War gaming scenarios, competitive monitoring, biosimilar tracking. Best for: teams facing imminent competitive threats.
0minMinutes to first intelligence output
0wksWeeks to full Ground Truth generation
0%Setup reduction from 1st to 4th molecule
Start with a Ground Truth analysis
We prove we understand your molecule before you commit to the platform. Then: platform + one capability → prove value → organic expansion.